Jacqui Kramer Portfolio
I've had the chance to work in many different worlds, from gaming and technology to life sciences and public policy, among others. What ties all of it together is the work I enjoy most: translating complex concepts into clear, engaging content and smart, audience-focused strat.
Cyber Resilience Across Industries
Developed audience-specific thought leadership that translated a complex technical topic into relevant business narratives for healthcare and financial-services decision makers.
My role: Content strategy • Messaging • Narrative development • Long-form content
Selected work:
Global Health Profiles
Developed public-facing profiles for five global health organizations selected to receive grants from the Bill & Melinda Gates Foundation.
My role: Research • Messaging • Narrative development • Web copy development
Selected work:
Subscription campaigns
Owned and executed acquisition and retention campaigns for Xbox Live and Games With Gold subscription programs.
Selected Work: